The University of Sheffield.
“I am pleased to have appointed Switchstance to create a website for us. It was a very pleasant experience working with them.”
Dr. Tuck Seng Wong
The Problem.
The Biorefinery Enzymes for Renewable Chemicals (BERC) Skill School provides integrated and comprehensive training to academics, researchers and students working in the area of biorefinery enzymes.
Without a web presence, BERC Skill School struggled to engage with a wide audience. They had no way to share important information about their work or promote their services in an engaging way to encourage people to sign up to participate in the skill school.
The Outcome.
A modern, responsive website, built on WordPress Content Management System (CMS), with an up-to-date front-end design, helping it look and feel current.
The site engages visitors, promoting and sharing valuable insights. In addition, a participant login area was added to ensure that only participants who have registered and paid can access key BERC Skill School course information, including the training programme and material.
The Process.
We kicked off the project with a Discovery workshop, to identify the key services and target audience. We also defined the different user types, from website visitors seeking information to paying members wishing to access course and training materials.
The output allowed us to define a fit-for-purpose website to effectively engage visitors and share key messages appropriately.
A simple, clean, modern design was created to ensure a professional look and feel. The website was built on a WordPress Content Management System (CMS), to enable the team to maintain control over their site and manage their own content going forward.
Biorefinery Enzymes for Renewable Chemicals (BERC) Skill School is funded by BBSRC, as part of UK’s commitment to tackle global challenges.
I am pleased to have appointed Switchstance to create a website for us to promote the skill school and to maximise its impact.
It was a very pleasant experience working with Switchstance.
Dr Tuck Seng Wong
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